PRIVACY POLICY
this privacy policy clearly defines the rules for collection, use, storage, protection and authorized management of user personal information on the official website of k9 ballistics®, and applies to all website visitors, registered users and purchasing customers. this policy strictly complies with the united states federal privacy laws and the california consumer privacy act (ccpa), fully protects the personal privacy and data security of global users, and ensures that all user information is operated in a legal, standardized, transparent and safe manner.
when users browse the website, register accounts, subscribe to brand newsletters and complete product orders, we will legally collect the personal information actively provided by users, including real names, billing addresses, detailed shipping addresses, email addresses, contact phone numbers and payment related information. all collected personal information is only used for order confirmation, logistics delivery, after-sales service docking, account maintenance and official transaction information push, and will never be used for irrelevant commercial purposes, nor will it be illegally disclosed, sold or rented to third-party commercial institutions without the explicit authorization of users.
in order to optimize the website browsing experience, improve page loading speed, accurately recommend pet gear products that match user preferences, and monitor website operation security, our website uses cookies and professional data analysis tools to collect anonymous browsing data, including user access ip address, device model, browser type, website residence time, product browsing track and click behavior. all anonymous data cannot locate individual users, and we only use aggregated big data analysis results to optimize website layout, adjust product display logic and improve user shopping experience.
we will use the contact information reserved by users to send necessary transactional messages such as order confirmation notices, payment successful receipts, order processing progress reminders, logistics tracking updates and after-sales service progress notifications. if users voluntarily subscribe to our brand email newsletter, we will regularly push seasonal preferential activity information, new product launch updates, pet feeding knowledge, durable gear maintenance skills and exclusive member benefits. users can unsubscribe from marketing emails at any time through the one-click unsubscribe button at the bottom of the email, and unsubscribing will not affect the reception of normal order transaction messages and after-sales service rights.
we solemnly promise that we will never sell, rent or trade users’ personal private information for commercial profit. the only authorized third-party cooperative institutions are formal certified service providers such as international payment processors, global logistics carriers, website hosting platforms and email service providers. all cooperative institutions have signed strict confidentiality agreements with us, and can only use user information to complete designated order service work, without any right to secondary disclosure and commercial use.
we adopt industry-standard encrypted transmission technology and high-security server storage system to protect user personal data and payment information, effectively preventing unauthorized access, data leakage, information tampering and data loss. although we have been strengthening technical protection and security management, due to the inherent technical risks of internet network transmission, we cannot guarantee 100% absolute data security. users agree to accept the inherent network security risks of online shopping when browsing and purchasing products on this site.
we only retain user personal information within the valid time required for business processing and legal compliance. after the order is completed, the after-sales guarantee period expires and the legal data retention period ends, we will automatically anonymize or permanently delete user data to fully protect user privacy security. users have the right to inquire, correct and apply for deletion of their personal information stored on our website. if users need to exercise privacy rights, they can contact our official customer service team at any time, and we will complete the processing in accordance with legal procedures.
we reserve the right to update and optimize this privacy policy according to business adjustment, platform upgrade and legal requirement changes. after the policy is updated, we will synchronously update the content and effective date on this page. users’ continued browsing and shopping on the website after the update means that they fully recognize and accept the new privacy terms.